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The modern professional is expected to be a skilled communicator with a clear understanding of the social and professional environment in which they work. This programme endeavors to provide the learner with knowledge and skills to enable them be effective communicators in the contemporary society.

This course is especially designed for students who aspire to be public relation practitioners and consultant.

Learning Outcomes

By the end of this course, graduates of B.A in Language and Communication Studies are expected to:

  1. Demonstrate a clear knowledge of the sub-disciplines of language and communication and their interfaces.
  2. Posses the relevant skills, expertise and holistic knowledge in the study of human language structures and communication.
  • Apply the core principles of Language and Communication to not only  English as an international language, but also to other languages in their future careers in various fields such as academia, translation, communication consultants, research and in organizations concerned with language-based or communication-based initiatives.
  1. Assess the functions, roles and challenges facing the English language as medium of international communication in the media, international organizations, scientific writing and academia, using language or communication-based perspectives.
  2. Acquire theoretical knowledge in Language and Communication to be able to pursue Postgraduate studies in either Language or Communication.

Admission Requirements

Minimum University entrance requirements

To be admitted in the degree programme the applicant must fulfill the common academic requirements as prescribed by Maasai Mara University, Specifically:

(i) Applicant must satisfy the minimum entry requirements for admission to the University.

(ii) Applicants must have obtained a mean grade of C+ at KCSE level. In addition, the applicant must have obtained a minimum a grade of C+ in English at the KCSE level. Or

(iii) Two Principal passes and a subsidiary pass at KACE – A level

 Other admission requirements

  • A two year diploma in a relevant field from a recognized institution at the grade of credit and above.

Regulations on Credit Transfer in the Programme

A student would be eligible to transfer credits if he/she:-

  • Does NOT transfer more than 49% credits if he/she intends to graduate from/ in Maasai Mara University
  • Has successfully passed the courses being transferred
  • Records and conduct have been confidentially communicated between the two Universities
  • Undertakes the new Universities’ common courses unless those previously taken are considered to be equivalent to what the new University offers
  • Undertakes at least TWO field attachments and the research project at Maasai Mara University for he/she graduate.

List of courses offered every semester 

First Year, First Semester

Course Code

Course Title

Credit Hours

CMJ 1103

Communication Skills

3

ZOO 1103

HIV and AIDS

3

SAS 1103       

The Art of Writing

3

LAC 1103

Introduction to Communication

3

LAC  1104

Human and Non-Human Communication

3

LAC 1105

Historical development of communication I

3

LAC 1106

Introduction to Language 

3

LAC 1107

Introduction to Linguistics

3

Total Credit Hours

24

First Year, Second Semester

Course Code

Course Title

Credit Hours

COM 1200

Computer, Information and Literacy

3

MAT 1200

Quantitative skills

3

SAS 1202

Deviation & Rehabilitation

 3

LAC 1208

Language, Communication and Society

3

LAC 1209

Verbal and Non-verbal communication

3

LAC 1210

Historical Development of Communication II

3

LAC 1211

History of English Language

3

Total Credit Hours

 21

Second Year, First Semester

Course Code

Course Title

Credit Hours

ENS 2100

Environmental Skills

3

PHL  2100

Philosophy and Critical Thinking

3

SAS 2103        

Principles of communication

3

LAC 2103

Principles and Practice of Public Relations

3

LAC 2104

Language and Advertising

3

LAC 2105

Language, Persuasion and Negotiation

3

LAC 2106

English phonetics

3

LAC  2107

English word and morphology

3

LAC  2108

LAC  2109

Intercultural Communication

Language Death  and Linguistic rights

3

3

Total Credit Hours

24

Second Year, Second Semester

Course Code

Course Title

Credit Hours

SAS 2204        

Ethnicity, Peace relations and Nation Building in Kenya

3

LAC 2210

Language and Organizational Communication

3

LAC 2211

Introduction to Semantics

3

LAC 2212

Language and Media Relations

3

LAC 2213

Language, Communication and Gender

3

LAC 2214

The Structure of Modern English Phrase

3

LAC  2215

Language Acquisition

3

LAC  2216

Introduction to theory and practice of translation and interpretation

3

LAC 2217

Interpersonal and Intrapersonal Communication

3

LAC 2218

Language and Environmental Public Relations

3

Total Credit Hours

24

Third Year, First Semester 

Course Code

Course Title

Credit Hours

SAS  3105

Contemporary Gender Issues

        3

LAC 3103

Language and Public Relation Strategies and Techniques

          3

LAC 3104

Photography for Public Relations

          3

LAC 3105

Research Methods in  Language and Communication

         3

LAC 3106

Argumentation and Advocacy

         3

LAC  3107

The Structure of Modern English clause

         3

LAC  3108

Functional Varieties of English

         3

LAC  3109

English in Bi-Multilingual Contexts

         3

LAC 3110

Social and Ethical issues in Communication

         3

Total Credit Hours

  24

This Year, Send Semester 

Course Code

     Course Title

Credit Hours

BBM 3200

Entrepreneurial and Work Skills

          3

SAS 3206

Communication and Culture          

         3

LAC 3212

Language and Customer relations

          3

LAC 3213

Language and Integrated Marketing Communication

          3

LAC 3214

Editorial Concerns in Communication

          3

LAC 3215 

The Structure of Modern English Sentence                                               

          3

LAC  3216

English Phonology

          3

LAC  3217

LAC 3218

LAC 3219

LAC 3220

Semantics and Pragmatics

Industrial Attachment

Language in Political Communication          

Language, Communication and Development

          3

          6

          3

          3

Total Credit Hours

30

Fourth Year, First Semester 

Course Code

  Course Title

    Credit Hours

SAS 4107

English for Specific Purposes

 3

LAC 4103

Practical English Stylistics

               3

LAC  4104

Research Project

               3

LAC 4105

Advances in the Description of English Syntax                                

               3

LAC  4106

Sociolinguistics

               3

LAC  4107           

Forensic Linguistics 

               3

LAC 4108

Public Speaking

               3

LAC 4109

Language, Mass Media and Society

               3

LAC 4110

Corporate Communication                  

               3

Total Credit Hours

24

Fourth Year, Second Semester

Course Code

Course Title

    Credit Hours

SAS 4210

Disaster and Conflict management

              3

LAC 4211 

Theories of Syntax

3

LAC 4212

 Discourse Analysis

3

LAC  4213

Language Planning and Policy

3

LAC 4214

Principles of Translation and Interpretation II

               3

LAC 4215

Health Communication

3

LAC 4216

Communication Planning and Management

3

LAC 4217

Business Protocol and Communication

3

Total Credit Hours

 24

 

 

Collaborations and Linkages

University of Pau-France

It was requested that MMU to host one French Master of Tourism student for internship in 2014.The details to be discussed between Dean Tourism MMU and Director Tourism University of Pau France after the conference.

Clemson University - U.S.A.

Exchange research, training and workshop conference Developing a tourism information system for Maasai Mara Game Reserve

University of Bordeaux 3-France

Establishment of a French Language Institute/ centre Maasai Mara University is currently teaching French language to students undertaking tourism, arts and hospitality courses.

Aarhus University- Denmark

Establish and promote joint research, development projects and academic cooperation with focus on the Maasai Mara (ecosystem, living conditions, economic growth and biodiversity)

Regents University-London-U.K

Areas of collaboration: Education cooperation and articulation programmes. Research collaboration Exchange of students, faculty and staff members Joint consultancy activities Knowledge transfer Participation in seminar and academic meetings Exchange of academic materials and other information.

Kenya Industrial Estates

Create incubation centers and incubate student's projects with potential for commercialization. Attachment of MMU staff to enterprise funded through KIE for purposes of gaining experience that would be ploughed back into teaching.

University of Hertfordshire.- London-U.K

To conduct a survey to identify current research, educational, policy and regulatory activities (Governmental, academic, NGO)

University of Munster, Germany

The parties agree to collaborate in the following area of mutual interest: Explore possibilities for joint research programmes, Exchanges for students.

Physical Address

Maasai Mara University

P.O. Box 861 - 20500, Narok, Kenya 

Email: info@mmarau.ac.ke

Tel: +254 020 5131400

Admission Enquiries: reg.aa@mmarau.ac.ke
 
Maasai Mara University is ISO 9001:2008 Certified.
 

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