1.0 BACKGROUND

1.1 UNIVERSITY VISION, MISSION AND PHILOSOPHY

Vision

The Vision of Maasai Mara University (MMARAU) is:

“to be a world class university committed to academic excellence for development”.

Mission

The Mission of Maasai Mara University is:

“to provide quality University education through innovative teaching, research and consultancy services for development”.

Philosophy

The Philosophy of MMARAU is:

“to promote holistic education for both students and staff through teaching, research, innovation and extension, in order to promote social, economic and political development of Kenya and beyond and to realize sustainable conservation of the environment through natural resource management and tourism”.

1.2 UNIVERSITY MINIMUM ADMISSION REQUIREMENTS

The Maasai Mara University common regulations for admission for undergraduate programmes shall apply. As stipulated by Maasai Mara University Senate, the minimum requirement for admission for an undergraduate degree course is a mean grade of C+ in the Kenya Certificate of Secondary Education (KCSE) examination or its equivalent as determined by the Kenya National Examinations Council (KNEC). In addition, the regular government sponsored students are admitted upon meeting the requirements stipulated by the Kenya Universities and Colleges Central Placement Service (KUCCPS). Students on the Privately Sponsored Students Programme (PSSP) are admitted upon meeting the requirements specified in section 2.7.1.

1.3 ACADEMIC RESOURCES FOR THE SUPPORT OF THE PROGRAMME

The University has adequate resources to support the programme. For Staffing, see Appendix 1.

2.0 THE PROGRAMME

2.1 TITLE

The title of the programme is Bachelor of Commerce (BCom).

2.2 PHILOSOPHY

The Philosophy of the Bachelor of Commerce programme is to inculcate in the students a commercial culture; one that will provide a strong academic and professional foundation in business and organizational management. This will be achieved by equipping the learners with the appropriate knowledge, skills, attitudes and strong ethical foundations to enable them to meet the ever evolving career requirements for business and organizational managers in the private, public and nonprofit sectors or for starting and managing business ventures successfully.

2.3 RATIONALE

This programme has been developed in response to the changing needs of both the private and public sector based on a situational analysis. The programme is intended to develop trainees to acquire skills in: business administration, entrepreneurship, and project and programme management. Business and organizational managerial skills will be emphasized so as to make graduates from the programme useful to business and other economic, social and political organizations.

2.4 GOAL

The goal of the programme is to orient and/or re-orient students’ thinking into creating jobs for themselves and others as opposed to focusing on getting employed in the formal sector.

2.5 EXPECTED LEARNING OUTCOMES / PROGRAMME OBJECTIVES

The Programme aims at providing the students with knowledge and skills that will enable them to:

  1. Contribute to national and international economic growth by providing quality business management training and outreach.
  2. Promote co-operation and awareness between academia and the general business community.
  3. Promote the use of basic and applied research and the development of training tools in commerce.
  4. Design solutions to the dynamics and challenges of rapidly changing global market.
  5. Undertake further studies in commerce and related areas.

2.6 MODE OF DELIVERY

The programme shall be delivered using any or a combination of following the modes:

  1. Face-to-face learning mode (for full-time, part-time, evening, weekend students);
  2. Open and distance learning mode;
  3. E-learning mode;
  4. Blended mode.

The mode of delivery may, however, vary from time to time and from Campus to Campus based on the specific needs of the students, the environment, and the available resources.

2.7 ACADEMIC REGULATIONS

2.7.1 Admission Requirements

The Maasai Mara University common regulations for admission into undergraduate programmes shall apply. Whereas the regular government sponsored students are admitted upon meeting the requirements stipulated by the KUCCPS, to be admitted forthe Privately Sponsored Students Programme, an applicant should be a holder of:

  1. At least a mean grade of C+ (plus) and a C (plain) in English Language and C (plain) in Mathematics or at least a D+ in Mathematics and a C (plain) in Commerce, Business Studies, Accounting, or Economics; in the Kenya Certificate of Secondary Education; OR,
  2. At least two Principal and one Subsidiary passes in Kenya Advanced Certificate of Education (KACE); OR,
  3. A two-year Diploma in Entrepreneurship, Business Management, Economics, or any other business area of study from Maasai Mara University or any institution recognized by Maasai Mara University Senate with at least an overall grade of “Credit” to be admitted in the second year of study while those with an overall grade of “Pass” to be admitted in the first year of study; OR,
  4. A two-year Diploma in non-business area of study to be admitted in first year of study; OR,
  5. A one-year Diploma from Maasai Mara University or from other institutions recognized by Maasai Mara University Senate (e.g. KIM, ABE, CIM and CIPS) to be admitted in the first year of study.
  6. CPA/CPS 1, 2, or 3 to be admitted to either first, second, or third year of study respectively.

2.7.2 Credit Transfer

Transfer of Credits shall be accepted for purposes of student mobility and recognition of previous learning subject to Senate-approved common regulations on credit transfers for undergraduate programmes. In addition, the following regulations shall apply:-

  1. In line with the existing qualification frameworks, credit transfers shall only be accepted from accredited institutions and programmes;
  2. Credit transfers may be permitted up to a maximum of 49% of the core courses/units for similar programmes at the same level;
  3. No credit transfer shall be allowed in respect of University-wide Common Courses.

2.7.3 Student Assessment Policy/Criteria

The stipulations on student assessment as contained in the Common Rules and Regulations for Undergraduate Examinations of Maasai Mara University shall apply. The pass mark for each course shall be 40%. There shall be a written end-of-semester examination for each course taken during the semester, and it will contribute 70% of the total marks for each course. In addition, there shall be Continuous Assessment Tests (CATs) worth 30% of the total marks for each course. CATs will normally be in the form of assignments, sit-in tests, seminars, term papers, or essays.

Letter grades shall be assigned to the respective performance levels in individual courses as follows:

Letter Grade                          Performance

A                                            70% and above

B                                             60-69 %

C                                             50-59 %

D                                             40-49%

E (Fail)                                    39% and below

2.7.4 Examination Regulations

Examinations will be governed by the Common Rules and Regulations for Undergraduate Examinations of Maasai Mara University.

2.7.5 Graduation Requirements

To qualify for graduation, a student will be required to pass a total of 58 courses, comprising of 6 University-wide Common Courses, 37 Programme Core courses, 12 Specialization courses and 3 Elective courses. In total, a candidate must cover a total of credit hours 180, which is within the range of 168-192 credit hours for an undergraduate programme as per the Standards and Guidelines for Academic Programme (INST/STD/00) from the Commission for University Education.These are distributed as presented in Table 1.

Table 1: Requirements for Graduation

S/No

Category of Courses

No. of Courses

No. of Credit Hours

1

University-wide Common Courses

6

18

2

Programme Core Courses

37

117

3

Specialization Courses

12

36

4

Elective Courses

3

9

 

Total

58

180

For a more detailed presentation on the distribution of various courses by category, semester and academic year, see Table 2.

2.7.6 Degree Classification

The stipulations on Degree Classification as contained in the Common Rules and Regulations for Undergraduate Examinations of Maasai Mara University shall apply. The degree to be conferred to each candidate shall, therefore, be classified based on the overall weighted average performance as follows:

            Classification                                                 Percentage Level

First Class Honours                                        70% and above

Second Class Honours, Upper Division         60-69 %

Second Class Honours, Lower Division         50-59 %

Pass                                                                 40-49%

Academic credits acquired elsewhere and transferred into a student’s programme shall not be considered in the calculation of the final classification his/her degree. 

2.7.7 Regulations for Research Project

Each student shall carry out a supervised individual research project in a relevant area of business or organizational management. The research project shall be undertaken as per the relevant Policy and Procedures governing the conduct of research by undergraduate students as documented in the Quality Management System of Maasai Mara University.

2.8 COURSE EVALUATION

The programme shall be evaluated as per the Maasai Mara University Quality Management System (QMS) Policy and Procedures on course evaluation. The evaluation shall cover all the aspects of each courseincluding the course content, instructional process, infrastructure and equipment for the delivery of the course, instructional and reference materials,and assessments.The feedback on course evaluation shall be utilized in decision-making with regard to all the coursesin the programme.

2.9 MANAGEMENT AND ADMINISTRATION

The management and administration of the Bachelor of Commerce programme shall be undertaken in such a way that it will ensure adequateacademic leadership and internal quality assurance mechanisms. The programme will be taught by a mix of professors, senior lecturers, lecturers and assistant lecturers. The senior academic staff shall provide the necessary academic leadershipat both the department and school levels. 

For effective and efficient teaching and learning, the Maasai Mara University ISO policies and procedures contained in various Quality Manuals of the Quality Management System (QMS) shall be followed strictly. There shall be proper documentation of any deviations or non-conformities and prompt corrective action.

2.10 COURSE DISTRIBUTION TABLE

The degree programme comprises of University-wide Common Courses, Programme Core Courses, Specialization Courses, and Elective Courses. The distribution of the courses and the respective credit hours are presented in Table 2.

Table 2: Distribution of Courses by Year and Category

YEAR OF STUDY

CATEGORY

TOTAL COURSES

TOTAL CREDIT HOURS

University-Wide Common

Programme Core

Specialization

Elective

Year 1

 

 

 

 

 

 

Semester 1

2

5

 -

 -

7

21

Semester 2

1

6

 -

 -

7

21

Sub-total

3

11

0

0

14

42

Year 2

 

 

 

 

 

 

Semester 1

2

6

 -

 -

8

24

Semester 2

 -

7

 -

 -

7

21

Sub-total

2

13

0

0

15

45

Year 3

 

 

 

 

 

 

Semester 1

 -

3

3

1

7

21

Semester 2

1

4

3

 -

8

27

Sub-total

1

7

6

1

15

48

Year 4

 

 

 

 

 

 

Semester 1

 -

3

3

1

7

24

Semester 2

 -

3

3

1

7

21

Sub-total

0

6

6

2

14

45

TOTAL COURSES

6

37

12

3

58

180

NB:Each course carries 3 Credit Hours except Industrial Attachment and Research Project which carry 6 Credit Hours each.

  1. a) University-Wide Common Courses

Students are required to take all the University-wide courses. These are the courses which are common to all degree programmes in Maasai Mara University and, therefore, tie the graduates to the Alma-Marta (Alumni) of the university. There are six (6) University-wide Common Courses as listed below:

  Code                         Title                                        Credit Hours

CMJ 1100:      Communication Skills                                     3

ZOO 1100:      HIV & AIDS and Lifestyle Diseases                3

COM 1200:     Computer and Information Literacy                3

ENS 2100:      Environmental Skills                                        3

REL 2100:       Philosophy and Critical Thinking                    3

BBM 3200:     Entrepreneurship Skills                                    3

Three of the courses are to be taken in the first year of study. Another two and one courses shall be taken in the second and third years of study respectively. Each of the six courses is worth 3 credit hours. This means that together, the University-wide courses are worth a total of eighteen (18) credit hours. 

  1. b) Programme Core Courses

Programme Core Courses are the courses that all BCom students must take regardless of their areas of specialization. Programme Core Courses are spread through the four years of study.

c)SpecializationCourses

Specialization Courses are those that are taken by only students opting for a given area of specialization. The Specialization Courses are spread through the 3rdand 4thyears of study.

The specialization courses are organized around the following five (5) areas specializations:-

  1. Accounting
  2. Finance and Banking
  3. Marketing Management
  4. Purchasing and Supplies Management
  5. Business Administration

d) Electives Courses

A student enrolled in the BCom programme is required to take elective courses in the 3rdand 4thyears of study. Elective Courses at a given level will be picked from Programme Core Courses on offer in the other areas of specialization.

2.11 DURATION, LIST OF COURSES AND STRUCTURE OF THE PROGRAMME

The duration of the course shall normally be four academic years made up of two semesters each. 

The courses and structure of the programme is as presented below.

YEAR 1

Year 1 Semester 1(7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
CMJ 1100  Communication Skills 3
ZOO 1100 HIV & AIDS and Lifestyle Diseases 3
BCM 1103 Foundations of Accounting I 3
BCM 1104 Introduction to Business Studies 3
BCM 1105 Introduction to Computer Science   3
BCM 1108 Business Mathematics I 3
ECO 1103 Introduction to Microeconomics   3
Total   21

 Year 1 Semester 2(7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
COM 1200 Computer and Information Literacy 3
BCM 1206 Foundations of Accounting II  3
BCM 1207 Theory &  Practice  of management 3
BCM 1209 Introduction to Business information systems 3
BCM 1211 Business Mathematics II 3
BCM 1212  Business Law 3
ECO 1203 Introduction to Macroeconomics 3
Total   21

YEAR 2

Year 2 Semester 1(8 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
REL 2100  Philosophy and Critical Thinking   3
ENS 2100  Environmental Skills 3
BCM 2103 Introduction to Programming 3
BCM 2104 Financial Accounting I 3
BCM 2105 Principles of Marketing 3
BCM 2106 Human Resource Management 3
BCM 2107 Business Statistics 3
ECO 2103 Intermediate Micro economics 3
Total   21

 Year 2 Semester 2(7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 2208 Management Information Systems 3
BCM 2209 Principles of Finance 3
BCM 2210 Introduction to Risk and Insurance 3
BCM 2211 Entrepreneurship Theory and Concepts 3
BCM 2212 Financial Accounting II   3
BCM 2213 Introduction to Purchasing 3
ECO 2201 Intermediate Macroeconomics 3
Total   24

YEAR 3

Year Semester 1

(1) ACCOUNTING OPTION (7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 3113 Business Finance  3
BCM 3163 Organizational Theory and Behaviour 3
BCM 3151 Managerial Statistics 3
BCM 3101 Public Sector Accounting  3
BCM 3103 Introduction to Management Accounting 3
BCM 3105 Audit & Internal Review 3
Plus one Elective   ……………………………………… 3
Total   21

(2) FINANCE & BANKING OPTION (7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 3113  Business Finance 3
BCM 3163 Organizational Theory and Behaviour  3
BCM 3153 Managerial Statistics 3
BCM 3114 Banking Theory and Practice 3
BCM 3115 Financial Institutions and Markets 3
BCM 3116 Asset Valuation & Management 3
Plus one Elective   ……………………………………… 3
Total   21

(3) MARKETING MANAGEMENT OPTION (7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 3113 Business Finance  3
BCM 3163  Organizational Theory and Behaviour 3
BCM 3153 Managerial Statistics   3
BCM 3133 Marketing Management 3
BCM 3134 Consumer Behaviour 3
BCM 3138 Product Management 3
Plus one Elective   ……………………………………… 3
Total   21

(4) PURCHASING AND SUPPLIES MANAGEMENT OPTION (7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 3113 Business Finance   3
BCM 3163 Organizational Theory and Behaviour 3
BCM 3153 Managerial Statistics 3
BCM 3148 Purchasing Management 3
BCM 3149 Logistic Systems 3
BCM 3133 Marketing Management   3
Plus one Elective   ……………………………………… 3
Total   21

(5) BUSINESS ADMINISTRATION OPTION (7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 3113 Business Finance 3
BCM 3163  Organizational Theory and Behaviour  3
BCM 3153 Managerial Statistics 3
BCM 3133 Marketing Management  3
BCM 3105 Introduction to Management Accounting 3
BCM 3123 Risk and Insurance Management 3
Plus one Elective   ……………………………………… 3
Total   21

Year Semester 2

(1) ACCOUNTING OPTION (8 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BBM 3200 Entrepreneurship Skills   3
BCM 3255 Industrial Attachment  3
BCM 3258 Operations Research I 3
BCM 3254  Research Methods  3
BCM 3206  Taxation 3
BCM 3205 Advanced Financial Accounting I 3
BCM 3208   Accounting for Retirement Benefits 3
BCM 3261 Financial Information System 3
Total   27

(2) FINANCE & BANKING OPTION (8 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BBM 3200 Entrepreneurship Skills  3
BCM 3255 Industrial Attachment  3
BCM 3258  Operations Research I 3
BCM 3254 Research Methods 3
BCM 3206 Taxation   3
BCM 3217 Corporate Finance 3
BCM 3226 Public Finance and Fiscal Policy   3
BCM 3261 Financial Information System 3
Total   27

(3) MARKETING MANAGEMENT OPTION (8 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BBM 3200  Entrepreneurship Skills  3
BCM 3255 Industrial Attachment  3
BCM 3258  Operations Research I 3
BCM 3254 Research Methods  3
BCM 3206 Taxation    3
BCM 3235 Channel Management 3
BCM 3236 Sales Management  3
BCM 3240  Marketing of Services 3
Total   27

(4) PURCHASING AND SUPPLIES MANAGEMENT OPTION (8 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BBM 3200  Entrepreneurship Skills  3
BCM 3255 Industrial Attachment  3
BCM 3258 Operations Research I 3
BCM 3254 Research Methods  3
BCM 3206 Taxation    3
BCM 3250 Logistics Management 3
BCM 3251 Supply Chain Management     3
BCM 3295 Warehousing and Inventory Management 3
Total   27

(5) BUSINESS ADMINISTRATION OPTION (8 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BBM 3200  Entrepreneurship Skills  3
BCM 3255 Industrial Attachment  3
BCM 3258 Operations Research I 3
BCM 3254 Research Methods  3
BCM 3206 Taxation    3
BCM 3262 Co-operative Management  3
BCM 3278 Innovation and Micro- Enterprise Development 3
BCM 3275  Culture and Management 3
Total   27

YEAR 4

Year 4Semester 1

(1) ACCOUNTING OPTION(7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 4163  Research Project 3
BCM 4113 Financial Management     3
BCM 4109 Business Social Responsibility, Values & Ethics 3
BCM 4103 Advanced Taxation 3
BCM 4104 Management Accounting 3
BCM 4105 Auditing & Assurance Services  3
Plus one Elective  …………………………………… 3
Total   24

(2) FINANCE & BANKING OPTION (7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 4163  Research Project 3
BCM 4113 Financial Management     3
BCM 4109 Business Social Responsibility, Values & Ethics 3
BCM 4112 Performance Management 3
BCM 4117  Real Estate Finance   3
BCM 4114 Financial Economics     3
Plus one Elective  …………………………………… 3
Total   24

(3) MARKETING MANAGEMENT OPTION (7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 4163  Research Project 3
BCM 4113 Financial Management     3
BCM 4109 Business Social Responsibility, Values & Ethics 3
BCM 4133 Marketing Communications  3
BCM 4134 International Marketing 3
BCM 4136 Relationship Marketing 3
Plus one Elective  …………………………………… 3
Total   24

(4) PURCHASING AND SUPPLIES MANAGEMENT OPTION (7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 4163  Research Project 3
BCM 4113 Financial Management     3
BCM 4109 Business Social Responsibility, Values & Ethics 3
BCM 4182 Project Management 3
BCM 4148 Logistic Strategy   3
BCM 4149 International Purchasing 3
Plus one Elective  …………………………………… 3
Total   24

(5) BUSINESS ADMINISTRATION OPTION (7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 4163  Research Project 3
BCM 4113 Financial Management     3
BCM 4109 Business Social Responsibility, Values & Ethics 3
BCM 4182 Project Management 3
BCM 4103 Advanced Taxation 3
BCM 4195 Management of Strategic Change 3
Plus one Elective  …………………………………… 3
Total   24

Year 4Semester 2

(1) ACCOUNTING OPTION(7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 4250 Production and Operations Management 3
BCM 4278 International Business Management  3
BCM 4275 Business Policy & Strategy 3
BCM 4206 Advanced Financial Accounting II 3
BCM 4215 Company Law 3
BCM 4253 Accounting Information System 3
Plus one Elective ……………………………………… 3
Total   21

 (2) FINANCE & BANKING OPTION (7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 4250    Production and Operations Management  3
BCM 4278 International Business Management   3
BCM 4275 Business Policy & Strategy 3
BCM 4217 Investment and Portfolio Management   3
BCM 4218 International Finance   3
BCM 4215 Company Law 3
Plus one Elective ……………………………………… 3
Total   21

(3) MARKETING MANAGEMENT OPTION (7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 4250  Production and Operations Management   3
BCM 4278   International Business Management 3
BCM 4275 Business Policy & Strategy 3
BCM 4237   Advertising & Brand Management   3
BCM 4238 Agribusiness Marketing Systems 3
BCM 4257 Marketing Information Systems 3
Plus one Elective ……………………………………… 3
Total   21

(4) PURCHASING AND SUPPLIES MANAGEMENT OPTION (7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 4250  Production and Operations Management 3
BCM 4278  International Business Management  3
BCM 4275   Business Policy & Strategy 3
BCM 4268 Total Quality Management 3
BCM 4252 Emerging Issues in Purchasing & Supplies 3
BCM 4251 Procurement & Supply Law 3
Plus one Elective ……………………………………… 3
Total   21

(5) BUSINESS ADMINISTRATION OPTION (7 COURSES)

COURSE CODE COURSE TITLE CREDIT HOURS
BCM 4250 Production and Operations Management  3
BCM 4277 International Business Management 3
BCM 4275  Business Policy & Strategy 3
BCM 4268 Total Quality Management 3
BCM 4270 Contemporary Issues in Management 3
BCM 4269 Managerial Economics 3
Plus one Elective ……………………………………… 3
Total   21

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Physical Address

Maasai Mara University

P.O. Box 861 - 20500, Narok, Kenya 

Email: info@mmarau.ac.ke

Tel: +254 020 5131400

Admission Enquiries: reg.aa@mmarau.ac.ke