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1.0 BACKGROUND

1.1 UNIVERSITY VISION, MISSION AND PHILOSOPHY

The vision of Maasai Mara University (MMU) is to be a world class university committed to academic excellence for development. Its mission is to provide quality University education through innovative teaching, research and consultancy services for development. The University’s Philosophy is to promote holistic education for both students and staff through teaching, research, innovation and extension, in order to promote social, economic and political development of Kenya and beyond and to realize sustainable conservation of the environment through natural resource management and tourism.

1.2 UNIVERSITY MINIMUM ADMISSION REQUIREMENTS

As stipulated by Maasai Mara University Senate, the minimum entry requirement for undergraduate degrees is KCSE C+. However, the regular government sponsored students are admitted upon meeting the requirements stipulated by the Kenya Universities and Colleges Central Placement Service (KUCCPS).

2.0 THE PROGRAMME

2.1 TITLE

The title of the programme is Bachelor of Science in Entrepreneurship(B.Sc. in Entrepreneurship).

2.2 PHILOSOPHY

The philosophy of the B.Sc. in Entrepreneurship programme is to inculcate in the students an entrepreneurial culture, which will enable them to scan the environment to identify business opportunities, mobilize resources, and start and manage business ventures successfully.

2.3 RATIONALE

The current unemployment and poverty situation in Kenya necessitates the development of an enterprise culture among the manpower in the society. Various government policy documents like Sessional papers No. 1 of 1986, No. 2 of 1992, No. 2 of 2005, and national development plans have all underscored the importance and role of entrepreneurship and the small enterprise sector in national development. An important approach to developing an enterprise culture amongst a critical mass of the population in Kenya is education and training.

2.4 GOAL

The goal of this programme is to orient and/or re-orient students’ thinking toward creating jobs for themselves and others as opposed to focusing on getting employed in the formal sector.

2.5 EXPECTED LEARNING OUTCOMES

By the end of the programme, the student should be able to:

  1. Describe the entrepreneurial venture creation process;
  2. Prepare a business plan;
  3. Discuss various sources of finance for small enterprise in Kenya;
  4. Examine the environment of the small enterprise sector in Kenya;
  5. Discuss the managerial challenges in small business;
  6. Design a small enterprise development project.

2.6 MODE OF DELIVERY

The programme shall be delivered using the following the modes:

  1. Face-to-face (full-time, part-time, evening, weekend);
  2. Open and distance;
  3. E-learning;

The mode of delivery may, however, vary from time to time and from Campus to Campus based on the specific needs of the students and available resources.

2.7 ACADEMIC REGULATIONS

2.7.1 Admission Requirements

The Maasai Mara University common regulations for admission into undergraduate programmes shall normally apply. To be admitted, an applicant should be a holder of:

  1. At least a mean grade of C+ (plus) and a C (plain) in English Language and C (plain) in Mathematics, or at least a D+ in Mathematics and a C (plain) in Commerce, Business Studies, Accounting, or Economics; in the Kenya Certificate of Secondary Education; OR,
  2. At least two Principal and one Subsidiary passes in Kenya Advanced Certificate of Education (KACE); OR,
  3. A two-year Diploma in Entrepreneurship, Business Management, Economics, or any other business area of study from Maasai Mara University or any institution recognized by Maasai Mara University Senate with at least a credit to be admitted in the second year of study; OR,
  4. A two-year Diploma in non-business area of study to be admitted in first year of study; OR,
  5. A one-year Diploma from Maasai Mara University or from other institutions recognized by Maasai Mara University Senate (e.g. KIM, ABE, CIM and CIPS) to be admitted in the first year of study.
  6. CPA/CPS 1, 2, or 3 to be admitted to first, second, or third year of study respectively.

2.7.2 Credit Transfer

Credit transfers shall be accepted for purposes of student mobility and recognition of prior learning:

  1. In line with the existing qualification frameworks, credit transfers shall only be accepted from accredited institutions and programmes;
  2. Credit transfers may be permitted up to a maximum of 49% of the core course units for similar programmes at the same level;
  3. No credit transfer shall be allowed in respect of University-wide common courses.

2.7.3 Student Assessment Policy/Criteria

The pass mark shall be 40%. Courses shall be examined at the end of each semester. A written examination shall constitute 70% of the total marks in each course. Continuous Assessment Tests (CATs) based on assignments, sit-in tests, seminars, term papers, or essays shall constitute 30% of the total marks.

2.7.4 Grading System (Degree Classification)

The overall classification of the degree shall be based on the overall weighted average performance as follows:

            Classification                                     Percentage Level

First Class Honours                            70% and above

Upper Second Class Honours             60-69 %

Lower Second Class Honours            50-59 %

Pass                                                     40-49%

A student’s academic credits acquired elsewhere and transferred into his/her programme shall not be considered in determining the classification.

2.7.5 Examination Regulations

Examinations will be governed by the common rules and regulations for undergraduate examination regulations of Maasai Mara University. 

2.7.6 Graduation Requirements

To qualify for graduation with a BSc. in Entrepreneurship, a student shall satisfy all the requirements pertaining to the degree. A candidate must cover a total of credit hours 174, which is within the range of 168-192 as per the Standards and Guidelines for an Academic Programme (INST/STD/00) from the Commission for University Education. The total credit hours are spread as follows:

            Category of Courses                                     Credit Hours

University-wide common courses                    18

Programme Core courses                                156

            Total                                                   174

The distribution of credit hours across the years and semesters as well as various categories of courses is shown in Table1.

Table 1 Credit Hours Required for Graduation

YEAR

SEMESTER

UNIVERSITY-WIDE COMMON COURSES

PROGRAMME CORE COURSES

ELECTIVE COURSES

TOTAL

1

1

6

15

 -

21

 

2

3

18

 -

21

2

1

6

15

 -

21

 

2

 -

21

-

21

3

1

 -

21

 -

21

 

2

3

21

 -

24

4

1

 -

24

 -

24

 

2

 -

21

 -

21

 

TOTAL

18

156

 

174

2.8 COURSE EVALUATION

The programme shall be evaluated as per the Maasai Mara University Quality Management System (QMS) Policy and Procedure on course evaluation. The evaluation shall cover all the aspects of each course. These include thecourse content, instructional process, infrastructure and equipment for the delivery of the course, instructional and reference materials,and assessments.Feedback on course evaluation shall be utilized in decision-making with regard to all the coursesin the programme.

2.9 MANAGEMENT AND ADMINISTRATION

The management and administration of Bachelor of Science in Entrepreneurship programme shall be undertaken in such a way that it will ensure adequateacademic leadership and internal quality assurance mechanisms. The programme will be taught by a mix of professors, senior lecturers, lecturers and assistant lecturers. The senior academic staff shall provide the necessary academic leadershipat both the department and school levels.

For effective and efficient teaching and learning, the Maasai Mara University ISO policies and procedures contained in various Quality Manuals the Quality Management System (QMS) shall be followed strictly. There shall be proper documentation of any deviations or non-conformities and corrective action shall be taken promptly.

2.10 LIST OF COURSES

The list of the courses in the programme is as indicated in table 2 below:

2.11 DURATION AND STRUCTURE OF THE PROGRAMME

The programme shall take four academic years spread over eight semesters.

The course structure is presented in Table 2.

Table 2: Course Structure

Year I Semester I

Course Code             Course Title                                                                Credit Hours

CMJ 1100       Communication Skills                                                                        3

ZOO 1100       HIV & AIDS and Lifestyle diseases                                                                3

BSE 1103        Philosophy of Entrepreneurship                                                                      3

BSE 1104        Historical Development of Informal Sector in Kenya                         3

BPM 1104      Theory & Principles of Management                                                              3

BCM 1106      Business Mathematics 1                                                                                 3

ECO 1110       Introduction to Microeconomics                                                                     3

                  21

Year I Semester II

FCourse Code                       Course Title                                                                           Credit Hours

COM 1200      Computer and Information Literacy                                                               3

BSE 1203        Small Enterprise Environment                                                             3

BSE 1204        Small Enterprise Management 1                                                                      3

BSE 1205        Creativity and Innovation in Small Enterprise                                     3

E 1206             Introduction to Development Economics                                                        3

BCM 1210      Business Mathematics II                                                                                 3

ECO 1211      Introduction to Macroeconomics                                                                      3

            21

Year II Semester I

Course Code              Course Title                                                                           Credit Hours

ENS 2100        Environmental Skills                                                                                      3

REL 2100        Philosophy and Critical Thinking                                                                  3

E 2103             Entrepreneurial Venture Creation                                                                    3

BSE 2104        Financial Accounting in SMEs 1                                                                   3

E 2105             Introduction to Risk & Insurance in Small Enterprise                         3

BSE 2106        Policy, Legal & Regulatory Framework for SED in Kenya                            3

BPM 2103      Project Identification and Appraisal                                                                3

            21

Year II Semester II

ourse Code                 Course Title                                                               Credit Hours

BPM 2203      Project Planning, Design  and Implementation                                               3

SE 2204          Entrepreneurial Behaviour                                                                  

BSE 2205        Corporate Entrepreneurship                                                                           3

BSE 2206        Small Enterprise and Community Development                                              3

BSE 2207        Financial Accounting in SMEs II                                                                    3

BSE 2208        Value Chain in Small Enterprise                                                                     3

BSE 2209       Venture Capital for Small Business                                                                3

            21

Year III Semester I

Course Code              Course Title                                                               Credit Hours

BSE 3103        Auditing for Small Enterprises                                                                        3

BSE 3104        anaging Growth in Small Enterprise                                                               3

BSE 3105        Business Planning in Small Enterprise                                                            3

BSE 3106        Marketing Management for Small Enterprise                                                  3

BSE 3107        Operations Management in Small Enterprises                                     3

BCM 3104      Introduction to Manager ial Accounting                                                          3

            21

Year III Semester II

Course Code             Course Title                                                                  Credit Hours

BSE 3203        Supply Chain Management in SMEs                                                              3

BSE 3204        Research Methods in Small Enterprises                                                          3

BSE 3205        Cooperative Developmentand Management                                                   3

BSE 3206        Micro Financing in Small Enterprises                                                 3

BSE 3207        Field Attachment                                                                                             6

BCM 3113      Business Finance                                                                                           3

            24

Year IV Semester I

Course Code             Course Title                                                                                    Credit Hours

BSE 4103        Consulting and Counseling in Small Enterprise                                              3

BSE 4104        Entrepreneurship and SED for Special Groups                                               3

BSE 4105        Economics of Entrepreneurship                                                                      3

BSE 4106        Strategic Change Management in Small Enterprises                                       3

BSE 4107        Taxation Theory and Practice for Small Business                                           3

BSE 4108        Human Resource Management in Small Enterprises                                       3

BSE 4109        Research Project                                                                                              6

            24

Year IV Semester II

Course Code             Course Title                                                                Credit Hours

BSE 4203        Strategic Entrepreneurship                                                                              3

BSE 4204        Business Networks in Entrepreneurship                                                         3

BSE 4205        Globalization in Small Enterprises                                                                  3

BSE 4206        Monitoring & Evaluating SED                                                                        3

BSE 4207        Product Development and Management                                                          3

BSE 4208        Quality Management in Small Enterprises                                                      3

BSE 4209        Social Entrepreneurship                                                                                  3

            21

Collaborations and Linkages

University of Pau-France

It was requested that MMU to host one French Master of Tourism student for internship in 2014.The details to be discussed between Dean Tourism MMU and Director Tourism University of Pau France after the conference.

Clemson University - U.S.A.

Exchange research, training and workshop conference Developing a tourism information system for Maasai Mara Game Reserve

University of Bordeaux 3-France

Establishment of a French Language Institute/ centre Maasai Mara University is currently teaching French language to students undertaking tourism, arts and hospitality courses.

Aarhus University- Denmark

Establish and promote joint research, development projects and academic cooperation with focus on the Maasai Mara (ecosystem, living conditions, economic growth and biodiversity)

Regents University-London-U.K

Areas of collaboration: Education cooperation and articulation programmes. Research collaboration Exchange of students, faculty and staff members Joint consultancy activities Knowledge transfer Participation in seminar and academic meetings Exchange of academic materials and other information.

Kenya Industrial Estates

Create incubation centers and incubate student's projects with potential for commercialization. Attachment of MMU staff to enterprise funded through KIE for purposes of gaining experience that would be ploughed back into teaching.

University of Hertfordshire.- London-U.K

To conduct a survey to identify current research, educational, policy and regulatory activities (Governmental, academic, NGO)

University of Munster, Germany

The parties agree to collaborate in the following area of mutual interest: Explore possibilities for joint research programmes, Exchanges for students.

Physical Address

Maasai Mara University

P.O. Box 861 - 20500, Narok, Kenya 

Email: info@mmarau.ac.ke

Tel: +254 020 5131400

Admission Enquiries: reg.aa@mmarau.ac.ke
 
Maasai Mara University is ISO 9001:2008 Certified.
 

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